December 2025 - Human Centric Group

When Global Partners with Local: Brewing Scale Without Diluting Soul, from Super Bock to Somersby

Looking at global expansion through beer is surprisingly clarifying. Breweries live at the intersection of factories and festivals, logistics and late-night toasts. They must be ruthlessly efficient backstage and deeply human front-stage. That tension sits at the heart of any global brand local strategy, and it is precisely what the Super Bock–Carlsberg story reveals: a […]

CEOs Still Walk the Floor: Staying Human in a Data-Driven World

By Luca Bertocci and Gabor Bekefi The paradox of modern leadership CEOs today operate with more information than at any time in history. Every sale, every click, and every customer interaction is measured and translated into dashboards that promise clarity and precision. The assumption is simple: more data should lead to better decisions. Yet the […]

The Five Forgotten Rules of Territorial Promotion And Why Visit Italy Is Quietly Leading Europe

La traduzione in italiano è riportata integralmente al termine dell’articolo. By Matteo Rinaldi Co-Founder of Human Centric Group and Adjunct Professor at LUISS Business School By any traditional metric, Italy doesn’t need more visibility. Its flagship cities -Rome, Venice, Florence- are global icons whose fame long ago outgrew their physical size. And yet this […]

Do you need a partner?

Get In Touch.

community@humancg.com
+44 0203 693 4480
London | Milano | Napoli | Krakow | Budapest

Schedule a call

Blog

When Global Partners with Local: Brewing Scale Without Diluting Soul, from Super Bock to Somersby

CEOs Still Walk the Floor: Staying Human in a Data-Driven World

The Five Forgotten Rules of Territorial Promotion And Why Visit Italy Is Quietly Leading Europe

Do you need a partner?

Let’s grow your business together